Apple has scrapped its long-running iPhone Upgrade Program and replaced it with Apple Upgrade, a new hardware leasing service backed by Klarna. Announced on July 28, 2026, the program expands beyond phones to include Mac, iPad, and Apple Watch, with monthly payments starting at $11.99. The catch? It’s a lease, not a loan — you don’t own the device unless you pay extra at the end.
What Actually Changed
Apple Upgrade is not a simple rebrand. The old iPhone Upgrade Program was an installment plan that gave you ownership after 24 payments, with an option to trade in early. The new program, processed entirely through Klarna, is a consumer lease. You make fixed monthly payments for 12 to 36 months (depending on the device), and when the term ends, you have three choices: upgrade to a new device by starting a fresh lease, buy the current device with a one-time payment, or return it and walk away.
Here’s how the monthly payment structure breaks down, based on Apple’s own examples (pre-tax, without trade-in credits):
| Device | Retail Price | 12-Month Term | 24-Month Term | 36-Month Term |
|---|---|---|---|---|
| iPhone 17 Pro (256 GB) | $1,099 | $45.99/mo | $31.99/mo | N/A |
| Apple Watch Series 11 (42mm GPS) | $399 | $21.99/mo | $11.99/mo | N/A |
| iPad Pro 11-inch (256 GB) | $1,199 | N/A | $31.99/mo | $24.99/mo |
| MacBook Pro 14-inch (16 GB) | $1,999 | N/A | $53.99/mo | $38.99/mo |
Longer terms bring the monthly cost down, but you’re committed for up to three years on a Mac or iPad. The advertised “from” prices — like $17.99 for iPhone or $24.99 for Mac — apply only to the most basic configurations and term lengths, and they typically assume a trade-in credit.
The program also kills off iPhone Payments, Apple’s 24-month 0% APR installment option for iPhones. Those two legacy paths are gone for new purchases. Current enrollees can finish their existing contracts but must choose a different payment method at their next upgrade.
What It Means for You
For iPhone Owners Eyeing a New Model
If you upgrade your iPhone every year or two and always stay with a major carrier, the lease model could make financial sense. Monthly payments are often lower than buying outright, and you can hand back the old device at upgrade time. But the iPhone comes with a critical limitation: you must activate on an eligible AT&T, T-Mobile, or Verizon plan. Prepaid services, MVNOs like Mint Mobile or Visible, and carrier-agnostic setups are excluded. If you value prepaid savings over postpaid convenience, Apple Upgrade won’t work for you.
For Mac and iPad Shoppers
This is the biggest expansion. Leasing a laptop or tablet directly from Apple with a predictable monthly fee can lower the barrier to premium devices. A student who needs a MacBook Air for a two-year program could lease for 24 months and return it, paying only for the time they use it. But be wary: if you decide to keep the device after three years on a 36-month lease, you’ll pay the purchase fee on top of all those installments. MacRumors reports that Klarna isn’t charging an extra lease fee in the examples shown, meaning the buyout price should equal the retail price minus what you’ve already paid. Still, that total can exceed what you’d spend if you bought the Mac outright with a 0% credit card or during a seasonal sale.
For Windows Users Watching from the Sidelines
Even if you never buy an Apple product, this shift matters. Microsoft, Dell, HP, and other PC makers have dabbled in leasing and subscription models through businesses, but consumer leasing for laptops remains fragmented. Apple’s move normalizes the idea of a recurring technology budget for personal computing. It could accelerate pressure on Windows ecosystem vendors to offer similar unified leasing across laptops, tablets, and wearables — or to double down on traditional ownership and financing as a differentiator.
The Fine Print That Bites Back
Apple Upgrade is not a low-stakes trial. The program involves a soft credit check (which Apple says won’t affect your score), but late or missed payments become a serious problem. MacRumors reports that consecutive missed payments can terminate the lease, leaving you on the hook for the remaining balance. Early termination also comes with fees — likely the sum of remaining payments. Damage, loss, or theft? You pay, because you don’t own the hardware. AppleCare is optional but strongly advisable if you’re leasing, because return standards are strict. And if you don’t act at the end of the term — no upgrade, no purchase, no return — the lease rolls into a month-to-month arrangement for up to six months with possibly higher payments, after which Apple can charge you the purchase fee anyway.
How We Got Here
Apple’s consumer financing story has evolved steadily. The iPhone Upgrade Program launched in 2015 as a way to get a new iPhone every year with AppleCare+ folded into the monthly price. It was a loan, not a lease: after 24 payments you owned the phone free and clear. iPhone Payments followed as a simpler 0% APR installment option, also administered through Citizens Bank.
But two forces pushed Apple toward leasing. First, hardware prices have crept upward. A base model MacBook Pro now starts at $1,999, and even iPads can nudge past $1,000 when configured with storage and cellular. Supply chain turmoil — notably the “RAMageddon” memory chip shortage cited by TechCrunch — has added upward pricing pressure, making monthly payments more attractive to consumers.
Second, leasing offers Apple strategic advantages. Leasing locks customers into a predictable upgrade cycle, feeds the Trade In pipeline for refurbished devices, and deepens the Apple Card ecosystem with 3% Daily Cash rewards on lease payments. By partnering with Klarna, which already handles consumer installment loans for millions of retail customers, Apple avoids the regulatory and capital burden of acting as a lender itself.
The program was first reported by Bloomberg’s Mark Gurman, who described it as a lease-to-own model. Apple tweaked that description: it’s a lease with an option to buy, not a guaranteed ownership path.
What to Do Now: A Practical Checklist
If you’re considering Apple Upgrade, work through these steps before tapping “Apply.”
- Pick your exact configuration. That “from $24.99/month” Mac price is for a stripped-down model. Every storage bump, extra memory, or chip upgrade will raise your monthly payment. Use Apple’s online checkout to see the real number.
- Compare terms side by side. A 12-month lease on an iPhone costs more per month but commits you for half the time. If you’re likely to upgrade in a year anyway, that may be smarter than a 24-month deal that you’ll break early.
- Calculate the total cost of ownership. Add up all lease payments plus the purchase fee (if you plan to keep the device). Compare that to buying the same device outright or through Apple Card Monthly Installments — which remains available with 0% APR and gives you ownership from day one.
- Check your carrier situation. If you’re buying an iPhone, confirm that you’re on a supported postpaid plan. Prepaid users cannot enroll, period.
- Factor in trade-in value honestly. Trade-in credits lower your monthly payment, but they’re applied based on the condition of your current device. Read the terms: if you return a damaged device at lease end, you may owe fees that wipe out that initial credit.
- Add AppleCare+ if you’re accident-prone. A cracked screen or water damage on a leased device is your responsibility. AppleCare mitigates that risk, but it also increases the monthly payment.
- Set a calendar reminder for lease expiration. Inaction is expensive. Mark the end date, review your options 30 days out, and make a deliberate choice rather than drifting into the month-to-month extension.
- Consider the Apple Card path. If you qualify for Apple Card Monthly Installments, it’s simpler: 0% APR, ownership, no return logistics. The trade-off is that you give up the lower monthly payments of the lease — but you gain clarity.
Outlook
Apple Upgrade is the clearest signal yet that consumer hardware is shifting from a buy-and-own model to a subscribe-and-refresh rhythm. Leasing now spans Apple’s entire personal device lineup, and from the company’s perspective, it’s a tidy system: more frequent upgrades, more Trade In inventory, more AppleCare attachments, and a tighter relationship with Klarna. For contrast, Microsoft’s Surface lineup still relies on retailer financing or Microsoft’s own installment plans — no unified leasing exists. But if Apple Upgrade succeeds, expect pressure to build on every PC maker to match the model.
For now, the best defense is a calculator. The program’s most dangerous feature is its simplicity: a low monthly number on a product page can obscure a multi-year financial commitment you didn’t mean to make. Treat it as a lease — precisely as Apple’s terms define it — and you’ll make a better decision.